Here’s an ad for the sequel to the million-copy bestseller Drawing on the Right Side of the Brain.

The 95 year old Betty Edwards IS the brand.

Frankly, I miss old school print ads like this, especially in the realms of self-help and creative thinking.

“Based on the latest research in dual brain function, this revolutionary new book by the bestselling author of Drawing on the Right Side of the Brain shows you —

YES. You can increase your creative power.

“Scientists now know that true creative thought depends on combining the complementary functions of the left and right brain hemispheres. Releasing your creative potential depends on a step-by-step teaching method based directly on science’s new knowledge of both sides of the brain.

That is exactly what Betty Edwards offers in Drawing on the Artist Within. For she believes that we are all capable of genuine creativity, and that there are simple, basic techniques we can use to enhance self-expression and release our true creative potential whether the end result is a work of art, an original idea, a personal insight, or an innovative solution to a business problem.”

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